Cardiff European Capital of Sport

Design ⁄  Branding ⁄  Bid Documents

The European Capital of Sport is an award presented by the European Capital of Sport Association, one that has been given since 2001 for a period of one calendar year.

It is an award created with the intention to maximise the best European sports policies, sharing knowledge with one another and experience for getting a status of premium quality for all its members.

Representing a nation as well as a City, Cardiff’s objective was one of ethical commitment, conscious of the social function of sport having a linking factor between the physical well-being of individuals and general improvement in their quality of life, harmonious with their integration of society.

Celf assisted in delivering the successful bid document and following brand architecture.

Sectors Sport  ⁄  Local Authorities
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