The Toy Mascot Company has been designing and manufacturing custom made plush toys for clients which include; movie studios, charities, car dealerships, retailers, sports clubs and new business start-ups.
A business that has grown over the last decade, the company felt that it was a good time to consider their brand position whilst reflecting the advances of materials and manufacturing possibilities.
Introducing a modern, quirky font against a bright, colourful palette helped to strengthen the brand character with a bolder, more distinctive and playful platform.
The client further developed their own brand language and website in-house.
